Vice President, Global Customer Experience
The Western Union Company
Jennifer Ramirez leads Global Customer Experience for The Western Union Company. She plays a key role in Western Union’s transformation from a transaction and distribution-focused organization to a customer-focused organization. Based at Western Union’s global headquarters in Englewood, Colorado, Jennifer has held various leadership roles with the company over 15 years, serving Western Union’s unique customer base of global citizens who travel across borders seeking economic opportunity and a better life for themselves or their family. Jennifer is responsible for developing the organization’s multi-year customer experience change strategy and transformation initiatives, and driving the optimal consumer and Agent experience into the business, channels, and touchpoints.
Jennifer has always had a passion for volunteering and giving back to her community. From an early age, she has continually volunteered with local organizations, worked on church-related projects, led fundraising efforts, and has even started her own 501c3 nonprofit that is in its fifth year. While at Western Union, Jennifer served as an executive in residence with Upwardly Global as part of the Western Union Ashoka Executives in Residence program. During her time with Upwardly Global, Jennifer worked directly with President & CEO Nikki Cicerani to build strategies for generating sustainable revenue. This experience has led Jennifer to commit more of her time and professional expertise to supporting the Upwardly Global community.
Prior to joining Western Union, Jennifer spent five years in management consulting and three years in the nonprofit sector. She holds a Bachelors Degree in Psychology from Florida State University and a Masters Degree in Behavioral Psychology from the University of Kansas, Lawrence. She lives in Highlands Ranch, Colorado with her family.